Metropolitan Hotel Sofia, Bulgaria

The Metropolitan Hotel Sofia, a member of Radisson Individuals, commissioned me to create a promotional film highlighting both the hotel and the city of Sofia through a story-driven travel experience. The goal was to present the hotel as more than just a place to stay, but as the natural starting point and welcoming retreat throughout a city break.

The film follows a traveler exploring Sofia’s landmarks, parks, cafés and everyday atmosphere, capturing the city’s character in an authentic and cinematic way while seamlessly integrating the hotel into the narrative. In addition to the main promotional film, I produced a collection of vertical videos designed for social media, helping the hotel showcase its rooms, amenities and guest experience across multiple platforms.

I was responsible for the entire creative process, from concept development and filming to drone cinematography, directing the talent, editing, color grading and sound design. Every piece of content was crafted to balance destination storytelling with the hotel’s identity, creating marketing assets that feel both inspiring and genuine.

The final deliverables provide Metropolitan Hotel Sofia with a versatile library of premium content for digital campaigns, social media and brand communication, reinforcing its position as an ideal base for discovering Bulgaria’s capital.